“These updates make stops faster, easier, and more comfortable for drivers,” a company spokesperson said.

Updated Locations with Curb-to-Counter Renovations

• Pilot #1 – Mill Hall, Pennsylvania
• Pilot #1019 – Orland, California
• Pilot #602 – Birmingham, Alabama
• Pilot #1021 – Holland, Michigan
• Pilot #12 – Perrysburg, Ohio
• Pilot #209 – Van Horn, Texas
• Pilot #134 – St. Cloud, Minnesota
• Pilot #1028 – Buffalo, Texas
• Flying J #552 – Lebanon, Ohio
• Flying J #655 – Spiceland, Indiana
• Flying J #620 – Smithton, Pennsylvania
• Flying J #744 – Ogden, Utah
• Shell Flying J #863 – Balgonie, Saskatchewan
• One9 #226 – Dandridge, Tennessee

New Dealer Locations for Easy Access

Pilot and One9 also added 11 dealer locations, giving drivers more options for parts and maintenance along busy routes:

• Pilot Dealer #1483 – Kankakee, Illinois
• Pilot Dealer #1476 – Belvidere, Illinois
• One9 Dealer #1463 – Welsh, Louisiana
• One9 Dealer #1471 – Bolingbrook, Illinois
• One9 Dealer #1481 – Ozark, Alabama
• One9 Dealer #1447 – El Centro, California
• One9 Dealer #1482 – Sauk Center, Minnesota
• One9 Dealer #1418 – Seguin, Texas
• One9 Dealer #1335 – Venus, Texas
• One9 Dealer #1503 – Salina, Utah
• One9 Dealer #1504 – Searchlight, Nevada

Truck Maintenance Services Expanding

Truck drivers can now access maintenance services at over 90 Southern Tire Mart at Pilot locations nationwide. Six new sites include:

• STMP #729 – Houston, Texas
• STMP #50 – Sulfur, Kentucky
• STMP #746 – Salt Lake City, Utah
• STMP #1319 – Burleson, Texas
• STMP #705 – Sayre, Oklahoma
• STMP #1382 – Hudson, Colorado

Digital Upgrades for a Smoother Stop

Pilot is rolling out mobile ordering at select locations, aiming to have it available at nearly 400 centers by the end of 2025. Drivers can also navigate the updated Pilot website at PilotCompany.com, featuring a fresh design and streamlined content for easier trip planning.

Additionally, the award-winning myRewards Plus app is now the Pilot app, keeping loyalty programs, shower and parking reservations, mobile fueling, and personalized offers all in one intuitive platform.

“Creating exceptional experiences for our guests – whether in our stores, at the pumps or in our app – is driven by our purpose of showing people they matter at every turn,” said Brad Anderson, president, retail at Pilot. “Providing a seamless digital experience and meeting the diverse needs of our guests are just a few examples of how we are living out our ambition to be the leading energy and experience provider people rely on to fuel their journeys.”

With these upgrades, Pilot is making stops more efficient, comfortable, and convenient for truck drivers on long hauls, helping them get back on the road quickly and safely.

Image Source: Pilot

Other Sources: Truckers News

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A Project Built Around Drivers

The effort was led by CEO Dean Ash, who said the goal was to put drivers at the center of the design.

With nearly 200 pull-through parking spaces and what Ash described as “five-star hotel-quality … showers and restrooms,” the facility was created with time and comfort in mind.

Mobile fueling is already available. Instead of lining up at traditional pumps, drivers can park and request fuel delivery. A mobile truck wash works the same way.

“We come to them to fill them up,” Ash explained. “Thirty-five gallons a minute, and they can just relax.”

Why It Was Built

The idea came after Ash heard about the challenges faced by a close friend, a veteran truck driver who lost his truck to an axle fire. While staying with Ash, the driver shared stories about the struggles of the road and how few truck stops truly offered a positive experience.

“After 25 years on the road, there are about four truck stops that I can name that I really enjoy going to,” the driver told him.

Ash, who is not a driver himself, said those conversations helped him understand the need.

“I’ve never had a CDL, never driven a truck, never even been in a truck that’s moving down the highway. But I can relate because these are people and, you know, I think too many people, at least in the industry, don’t treat truckers like a human being, like they ought to.”

Parking and Access

Parking access was a top priority.

“For the guys that are doing their short reset or their 34, they’re welcome here, and we will never have a financial requirement for them,” Ash said.

The site currently features 186 pull-through diagonal parking spaces, each with six feet of clearance on both sides. Overflow areas could push that number to 300 spots, and online reservations are free.

Located just one mile from a welcome center with only 23 spaces, Truckers Paradise has coordinated with TxDOT to redirect drivers when that lot is full.

“That’s kind of the bigger picture of where this has evolved, is that we want to work with TxDOT and even federal DOT to really take a stab at the truck parking issue,” Ash added.

Food and Amenities

The property uses the old mall’s food court for multiple restaurants. Five are already open, serving pizza, Mexican, Indian, and other meals, with room for more vendors.

Showers and restrooms were built to stand apart from standard facilities.

“With multiple jets that can massage your midsection. And it’s a marble finish,” Ash said.

Other features on the site include:

• A chrome and truck accessories store
• A cigar lounge
• Massage therapy services
• DOT physical and chiropractic care

Drivers also check in at a tiki hut entrance where staff provide a quick rundown of available services and fueling options.

What’s Ahead

Truckers Paradise isn’t stopping with what’s already open. Ash is working on:

• Expanding chrome and accessories offerings
• Adding a repair shop
• Building a 30,000-square-foot entertainment complex with batting cages, virtual golf, pickleball, pool tables, and poker.

Long-term, he aims for the model to expand nationwide across the U.S.

“The long-term goal: a frictionless environment where [truckers] just don’t have to think,” Ash said. “It’s really like a five-star resort kind of thing where things are done for them, they don’t have to think. They can just be a real person.”

Source: Overdrive

Image Source: Truckers Paradise

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This modernized travel stop offers a range of conveniences for travelers, including popular dining options like Starbucks, Wendy’s, Popeye’s, and Mountain State Market—all open 24/7. Additional amenities include expanded restrooms, EV charging stations, a drive-through service, and increased parking spaces for trucks.

Highlighting the unique charm of West Virginia, the plaza also features the Tamarack Artisan Shop. Designed to cater to diverse visitors—families, tourists, and professional truckers alike—it showcases local craftsmanship and the essence of the Mountain State.

Located near Exit 45 on Interstate 77, this state-of-the-art facility embodies the forward-thinking spirit of the region. West Virginia’s Governor Jim Justice expressed his enthusiasm for the project, stating, “I’m truly blown away by how this plaza has turned out—it’s even more than we imagined. A few years ago, no one would’ve dreamed West Virginia would be featured in top travel guides or become a top tourist destination. Now, people from all over the world are coming to experience Almost Heaven. We needed to update our travel plazas to match the excitement and energy of our visitors, and that’s exactly what we’ve done. This isn’t just a pit stop; it’s our opportunity to show off the beauty and spirit of West Virginia.”

The ambitious renovation was part of a $152 million improvement initiative approved by the Parkways Authority in May 2022. Spanning three fiscal years, this investment aimed to reimagine the turnpike’s travel plazas based on feedback from a 2021 survey of travelers using the route.

The Beckley Travel Plaza wasn’t the only destination under transformation. A $122 million contract was awarded in February 2023 to Paramount Builders LLC from St. Albans for the demolition and redesign of both the Beckley and Bluestone travel plazas. Travelers can also look forward to the opening of the Bluestone Travel Plaza, which is scheduled to debut in mid-January.

With a fresh new design and enhanced features, the Beckley Travel Plaza is set to leave a lasting impression on visitors and showcase the vibrant, evolving landscape of West Virginia.

Source: Truckers News

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