The Next Generation in Trucking Association has opened applications for its 2026 Career Catalyst Awards, putting a spotlight on companies helping bring new talent into trucking and related fields.
After launching the program in 2025 and recognizing 16 fleets for their work in developing future drivers and technicians, this year’s awards expand the scope. The 2026 program now includes both trucking employers and industry partners who are actively helping people get started in careers tied to trucking, diesel technology, logistics, and the broader supply chain.
What the Awards Focus On
The Career Catalyst Awards are centered on one thing: building real opportunities for the next generation.
That includes companies that are putting time and resources into:
- Hiring entry-level talent
- Training and mentorship programs
- Internships and apprenticeships
- Retention efforts that keep people in the industry
- Partnerships with schools and training programs
It also covers hands-on involvement like speaking in classrooms, participating in advisory boards, hosting student visits, and supporting work-based learning opportunities that show what trucking careers actually look like day to day.
“The future of trucking depends on companies willing to engage early and create clear pathways for long-term careers,” said Lindsey Trent, president and co-founder of the Next Generation in Trucking Association. “The Career Catalyst Awards recognize organizations that are building real solutions — investing in students, developing talent, and strengthening the connection between education and industry.”
Award Categories for 2026
There are two main categories this year, each recognizing a different part of the industry:
- Career Catalyst Award — Industry Employer
This category focuses on for-hire carriers and private fleets that are creating entry-level roles, building structured training programs, and working with schools to create long-term career paths in trucking. - Career Catalyst Award — Industry Partner
This includes dealerships, technology providers, insurance companies, service providers, and other partners supporting the industry through hiring, training, and collaboration with education and workforce programs.
Both categories highlight organizations that are helping close the gap between interest and opportunity by giving people a clear way into the industry.
Who Should Apply
Companies of all sizes are encouraged to apply. A formal program is not required. What matters is a clear and consistent effort to bring new people into trucking and help them build a career.
Key Dates and How to Apply
Applications for the 2026 Career Catalyst Awards are open now, with a deadline of April 22. Companies can submit their applications online through the association.
Industry Support Behind the Program
This year’s awards are backed by support from Engine and the National Transportation Institute, both of which continue to play a role in workforce development across trucking.
Why This Matters
Finding and keeping good people has been a challenge across the trucking industry for years. Programs like this highlight the companies putting real effort into bringing new talent in and giving them a reason to stay. It’s not just about filling seats; it’s about building a workforce that can keep up with where the industry is headed.
